VanDerZanden, Ann MarieHaines, Cindy2020-06-302020-06-30Thu Jan 012004-01-01https://dr.lib.iastate.edu/handle/20.500.12876/42618<p>A collaborative project among the Iowa State University Extension Service, a regional gardening magazine, and regional television stations has resulted in a new avenue to deliver educational programming related to horticulture. Gardening in the Zone is a series of 26 2-minute segments that are broadcast weekly from April through September during the evening news. These segments provide research-based information to a large audience that traditional Extension programming methods might not otherwise reach. It also provides a new venue through which to disseminate the Web address for the ISU Extension Web site with links to a number of educational publications.</p>application/pdfenGardening in the Zone: A Collaborative Effort Between Iowa State University Extension and Mass Media Outletsarticleisulib-bepress-aws-west10188834545hort_pubs/30Civic and Community EngagementHigher EducationHorticulture